An extremely important part of any website is the article content writing you place on there for your followers. This must feed their appetite on the subject you are serving up, be it a static site or a blogging site. But writing article content for the site should not be the only writing you should be doing. Promoting your site through article directories and Web 2.0 sites will build the links needed to get your site ranking in the search engines. This procedure is especially true for a new site you have just put up.
This is the point where many good intentioned site and blog owners lose a lot of interest. They struggle with writing articles and soon run out of ideas to write about. This is a pity, as there are so many ways they could overcome this temporary glitch and continue with their project, until they become more experienced in writing. Anyway, it doesn't need to be a masterpiece. All it needs to do is answer questions and thus provide the information the reader is looking for.
I will outline some methods that can be used to get article content written for websites.
Outsourcing Article Writing
There are plenty of article writing companies and individuals who will provide articles of varying quality. Many marketers for example, outsource all their article writing to allow them to concentrate on the more important tasks they need to do themselves. As mentioned "of varying quality" and to be fair, of varying costs. Costs can fluctuate from about $10 to $50 per article depending on the writers experience and status.
Basically outsourcing is a direction you could take if money is not a problem and it let's you use your time more efficiently. On the other hand if you are on a tight budget, there are other methods you can use to enable you to write article content.
Packs of PLR Articles
Many bloggers have memberships to sites that provide Private Label Rights Articles on a regular basis and can get by to some extent by using these. A couple of problems with PLRs is you are not always going to be receiving articles in niche you are interested in. Another disadvantage of PLR content is, you will not be alone in using these. Many bloggers just put this content straight on their sites, as it is. Search engines tend to ignore much of this duplicate content, so it is better to re-write it at least 50%.
Apart from being a lot more affordable, another big advantage of using PLR articles is the ideas they can provide. So often the biggest problem with blog owners is getting started to write, struggling with what to write about next.
Article Content Writing Software
These software tools can very often be the answer for all situations. Providing you have a good piece of article writing software that is. As with the other alternatives for creating article content these can vary in quality and care should be taken on which one you decide to invest your hard earned cash. My recommendation due to the fact I have been Beta Testing this product for Jonathan Leger over the past few weeks is his "Instant Article Wizard 3" software.
Initially there were hiccups as you would expect as Jonathan stripped his version 2 of this software, down to the bone. Every few days he has added updates to solve this and that problem, even adding one of my favourite functions "Copyscape Check".
It would really take too long here to explain and do justice to all the features this article content writing software can perform for writers. My suggestion is to head over to the video page and see for yourself what he offers. If you are reading this while he still has it on Beta Test, you are invited to join the others and myself for free!!!
Don't wait! The Official Launch of Instant Article Wizard 3 is 17th January 2011 With An Introductory Reduced Price.
A new product marketing plan is something any company must seriously consider putting into action when they have come up with any new product or service. This can be a bit daunting for some, but what if we had a successful marketing guide that pointed the way to help with this new product marketing strategy? Well that’s kinda what this article hopes to do. For those who are new to marketing, maybe its best to quickly set the scene first.
The process by which companies create customer interest in their product or service is called funnily enough marketing. Marketing lays out the plan for business development, communications and sales plans. Since the sample we are talking about here is about a company bringing a new product to the market then the Successful Marketing Guide will go through some major point to use when setting up a new product marketing plan. This plan should focus on finding and keeping customers using online methods as well as offine.
Any Successful Marketing Guide worth its salt should start by recommending research and we make no exception here. Research these days is so simple and can be performed by browsing the Internet. You have to know your product or service and how receptive the market will be towards it. Then you have to know who your potential customers are going to be. Potential customers include those that have the propensity to buy now and those that may be customers in the future.
Having the right product or service is crucial. Evaluate the markets and determine what is selling or is needed. If you have a product no one wants or needs, you won’t stand much chance at being successful. If you are going to sell the same type of product or service that already exists, you will need to figure out a way to differentiate yourself from the competition. In order for your product to be successful, you need to figure out what makes your product special or unique. In other words, why a potential customer would buy your product over someone else’s who makes the same type of product.
If you have a product or service that you know will sell, the next lesson in the Successful Marketing Guide tells us "you must set the price". You must determine a price point that the market will bear. The price needs to cover your expenditure and give you a profit, yet make the customer feel like they are getting a good deal.
To get the best out of any new product marketing plan your product or service also needs to have an outlet, or a place it can be sold. This can be in department stores, specialty stores as well as online. People need to be able to get to your product easily or they will go to the next available one that is easier to purchase.
A large part of a new product marketing plan will depend on promotion. Promotion can be carried out using TV, Radio, Newspaper or Magazine ads, Brochures, and Direct Mail. You should use these media channels either individually or in group types. This is where you will need to know your consumer. If for example your consumer doesn’t read the newspaper or magazines, you wouldn’t want to waste your money on these promotional avenues, but it would make sense for any new product marketing plan to target the ones where your potential customer is most likely to see your promotions.
Once your new product is on the market, you will be required to do a little more research to hear what your customers or potential customers are saying about your product. Is it too expensive? Is it lacking some important features or useful benefits? What do they like? What are they craving for? This way you can make any necessary adjustments to your product to ensure your new product marketing plan succeeds.
One final word from the Successful Marketing Guide, you will need to have a benchmark to evaluate your success against. This way you will be able to measure as you go along so you will know if you are reaching your goals or if you have to make adjustments. You need to set deadlines, designate responsibilities, and hold people accountable. Essential to a new product marketing plan is monitoring, evaluating and being flexible when the market changes or you need to change to meet the market.
Marketing on the web can be really simple; however it's not a course of action where anybody could do well without undertaking some effort to find out more about the subject. Business people that don’t know very much as regards to online marketing but who want to start marketing on the web need to thoroughly examine the fundamental concepts of Internet Marketing, ahead of launching a website marketing campaign. Thankfully for these businesses there are a lot of alternatives that should be looked at that will assist in the study of these new marketing tactics. The choices might include reading through books which are based on marketing on the web subjects, viewing as many marketing videos as possible and research using the search engines could point to good reviews about online marketing products that would help.
Getting hold of and reading through books which are associated with marketing on the web topics is one method employed by many people in an effort to understand more. There is a wide range of books obtainable that target this subject and offer an abundance of beneficial information and facts. When choosing a book to use as research material it is recommended to look for a book that received unbiased reviews that are favourable. It's also crucial that you look for books that were written not too long ago. This is very important since the online marketing industry is innovating continually and a book that has been printed just a couple of years back could well be obsolete and may even lack important info about the latest updates within the industry. The attraction of reading books to learn about marketing on the web is, you'll be able to keep your books nearby for quick research whenever the need arises and there ease of transport.
A further good method how companies can easily discover a whole lot more regarding marketing on the web is through viewing as many marketing training videos as they can. This is actually the fastest and easiest approach which many marketers will testify to. When marketing on the web the techniques you can use will be many and a full understanding of them should be a priority. Luckily, by using the large amount of marketing videos obtainable today, we can now master these marketing strategies very easily and at a fantastic speed to obtain more profitable results.
Making use of the various search engines for research purposes is yet another useful resource for finding out a lot more about marketing on the web. This kind of research can be hugely useful and may supply the business enterprise proprietor with significant amounts of guidance along with other good information. Nonetheless, it may also provide the reverse by giving you a lot of wrong info. Whenever researching just about any topic online it is crucial to observe that not necessarily all the info available on the Internet is correct. This may well be owing to a number of aspects which includes information that is created by people who don't have a lot of understanding of the subject matter and also information that has been created in years past and it has become out of date. Sometimes it can be annoying but thankfully companies are still acquiring a decent amount of excellent knowledge about marketing on the web. It means they will need to be a bit more wary of accepting info to be 100% correct and would be a good idea to confirm the info they acquire prior to putting it to use in any online marketing strategy.
Using the above information or visiting this link will help anyone who is about to start marketing on the web. Research will unearth golden nuggets of information that will be your strength on the road to becoming a successful Internet Marketer.
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